Creative Assets
Alongside the template system, Storymaker operated as a constantly evolving content ecosystem. Feature releases, seasonal drops, and ongoing user engagement required steady creative output, from in-app announcements to sticker packs and backgrounds, all designed to feel cohesive and aligned with the app’s visual language.
What’s New Videos
Short update videos announcing new features and improvements, delivered in-app as pop-ups to keep users informed and engaged.

Segmented Backdrops
A growing library of backgrounds designed to expand visual range and support different styles and compositions.
Sticker Packs
Ongoing sticker releases designed to reflect trends, moods, and seasonal moments, adding personality and flexibility to stories.











