Storymaker
Content Strategy & Design · Mobile App
Storymaker is a template-based app for designing Instagram Stories, centered on intentional, visually cohesive storytelling. It gives users a system of layouts, backgrounds, and sticker packs that simplify creation while maintaining consistency.As a living content platform, it evolves through regular updates, seasonal releases, and trend-driven creative drops.
Creative Assets
Alongside the template system, Storymaker operated as a constantly evolving content ecosystem. Feature releases, seasonal drops, and ongoing user engagement required steady creative output, from in-app announcements to sticker packs and backgrounds, all designed to feel cohesive and aligned with the app’s visual language.
What’s New Videos
Short update videos announcing new features and improvements, delivered in-app as pop-ups to keep users informed and engaged.
Segmented Backdrops
A growing library of backgrounds designed to expand visual range and support different styles and compositions.
Sticker Packs
Ongoing sticker releases designed to reflect trends, moods, and seasonal moments, adding personality and flexibility to stories.
Seasonal & Event-Based Content
Creative responses to holidays and special moments, shown here through Valentine’s Day content-including themed templates, visual inspiration, and dedicated sticker packs.
Themed Sticker Pack
